Best Testimonial practices - Tips for beginners!!
When getting the feedback for business from you customers, it gives you the mixed emotion and provides an opportunity to improve yourself. Having got many positive feedback from customers, it is important to showcase is perfectly. Parc Clematis showflat business owners have done that perfectly to grab new business and customers with ease. Below are some tips to engage the testimonials effectively.
While there are many forms of customer testimonials, there are few basics which a company has to follow when designing such testimonials. Below mentioned are important elements which would make your testimonial ever more genuine.
Testimonials should be detailed and descriptive. Addition of images, videos, social media feeds etc would make it further more interesting to read and would help the audience to convince to purchase the product or services. When a message is published with supporting visuals it creates a bigger impact than only posting the text. When you speak about any new service or a product, it should visually engage the audience. For instance, Whenever a Clementi new condo got launched and became popular with positive customers insight, the realtors started getting feedback and promoted it visually to their customers who were not aware of it. Thereby succeeding in their business for every Condo launch.
Chose only special case, specific testimonies. Customers are more keen in relating their own concern to the product they are purchasing. It means that if you publish only “ I love (this brand)” message, customers are not going to come to a conclusion on your products. Get deep into it. Publish such issues which highlights any features or which has solved any customers issues.It is important to concentrate on the ideal topic rather than going on a wider view. For instance, when a Condo gets launched in Singapore people look for the nearest MRT stations. Getting the testimonials with respect to MRT stations would help grow their business. Parc Clematis owners promoted their business by getting feedback mentioning it is the Condo near Clementi MRT.
Testimonials which includes highlighting of any particular feature of the product are very effective. When such reviews arrives at your desk, add video to visuals, images, demo videos related to that feature and publish in your testimonial page. It is important to be aligned with the target which is set. If you need feedback on specific service or a product, it is better to funnel your testimonial process accordingly. Parc Clematis Condo owners aligned their process towards Parc Clematis floor plan and made people aware of their design and quality in their Condo floor plan.