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Videos on Branding from CEOs

viewed 1,737 times and seen via embed 6 times

It's apparent how the Internet levels the communications playing field. A blogger calling for a ban of your product has the same chance of getting traction online as a video of your company's CEO addressing the situation posted on an aggregator. When a brand's reputation is at risk, marketers must use every tactic in their arsenal, starting with online video marketing.

created August 24, 2009

updated December 20, 2009

joined 08/10/2009
447 bags